Today, the term “media” can mean different things to different people.  Ultimately, however, media is mass communication regarde...

Our use of terminology forms the currency of communication and understanding, particularly in times of rapid transformation. Therefore ...

The business of marketing has become an ever-expanding sprawl of options and complexity. There are multiple partners with...

FIGHTING FOR AUDIENCE PASSION AND LOYALTY IN A FRAGMENTED LANDSCAPE OF DISTRIBUTION OPTIONS.   Goodbuzz Inc. is an independently own...

What’s the big idea?   Goodbuzz help businesses create and capture value from e...

ABOUT the author The primary author is Andrew Giles , Social Anthropologist, Polymath, Technologist, Creative Insurgent, Author ...