Goodbuzz
Showing posts with label Apple. Show all posts
Showing posts with label Apple. Show all posts
Tuesday, 21 May 2013

Relentlessly Relevant Brands And Building Positive Customer Sentiment

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Coinciding with the release of Millward Brown's BrandZ Ranking of the “100 Most Valuable Global Brands”, Peter Wal...
Tuesday, 19 January 2010

RED BULL AND FORMULA ONE RACING GET MOBILE

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Energy drink giant Red Bull is targeting tech-savvy Formula One racing fans with the launch of a game for the iPhone and iPod touch ca...
Monday, 18 January 2010

DORITOS "HOTEL" + "ASYLUM" INTEGRATED CAMPAIGNS

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DORITOS – “ HOTEL 626 ” Doritos original goal was to reintroduce “Taco” and “Four Cheese” flavored tortilla chips for a limited time.  ...
Friday, 15 January 2010

POLO RALPH LAUREN 2009 MOBILE MARKETER OF THE YEAR

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Mobile Marketer has awarded Ralph Lauren (RL) their 2009 Mobile Marketer of the Year identifying that, “RL serves as a role model for ...
Thursday, 19 November 2009

Building a Participatory Brand that transcends Commerce

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The Client Ask At the beginning of (almost) every client engagement (for the past fifteen years) when we ask clients (high-level) what they’...
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