Showing posts with label
Campaign
.
Show all posts
Showing posts with label
Campaign
.
Show all posts
Friday, 9 March 2012
The Mechanics of Social Change, Invisible Children, and Kony 2012
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The KONY 2012 video has clocked more than 70 million views in only a few days on YouTube (and millions more since appearing on Vi...
Thursday, 19 August 2010
Integrating Experiential and Social Marketing Part 2 – Target’s Kaleidoscopic Fashion Spectacular Promotion
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Experiential Marketing is all about orchestrating memorable events for customers, and that memory itself (the sensory brand "experienc...
Wednesday, 21 July 2010
Diesel's "Facepark" and the "Be Stupid" Campaign
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As part of Diesel's "Be Stupid" campaign, the brand wanted to highlight the ridiculousness of wasting so much time on socia...
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