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Showing posts with label Neuroscience. Show all posts
Showing posts with label Neuroscience. Show all posts
Monday, 2 September 2019

NEUROSCIENCE AND RETHINKING MESSAGING

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Neuroscience teaches us that memories don’t exist whole but as little bytes of sensory impulses that need reconstruction. Don’t make that...
Wednesday, 28 January 2015

Examining the Consumer Path to Purchase

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Buyer decision processes are the decision-making processes undertaken by consumers in regard to a potential market transaction before, du...
Tuesday, 18 December 2012

♔ UNCONSCIOUS BEHAVIOR, NEUROSCIENCE AND STRATEGIC PLANNING

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Necessity is the mother of invention. After many years of being a market researcher and strategy planner I became frus...
Wednesday, 6 June 2012

The Neuroscience of High-fat, High-Calorie Foods

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