Showing posts with label
Transmedia
.
Show all posts
Showing posts with label
Transmedia
.
Show all posts
Friday, 21 October 2011
SOCIAL MEDIA CASE STUDIES [GB_V56.0]
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The Mayo Clinic set up a video booth to record their patients, staff and volunteers' favourite moment, story, or memory of the center...
Saturday, 15 October 2011
SOCIAL MEDIA CASE STUDIES [GB_V55.0]
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Consumer-goods companies Mars, Kraft Foods, Anheuser-Busch, Unilever, and Procter and Gamble are using online ads to drive traffic to t...
Saturday, 8 October 2011
SOCIAL MEDIA CASE STUDIES [GB_V54.0]
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Shoppers and owners of the Ford Sync system are doing all the talking on the revamped website that features user-generated content and vid...
Saturday, 1 October 2011
SOCIAL MEDIA CASE STUDIES [GB_V53.0]
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Estee Lauder has turned their YouTube channel into a social beauty school with video clips of cosmetic how-to’s, behind-the-scene’s looks...
Sunday, 12 June 2011
The Evolution of Transmedia Storytelling
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What’s transmedia storytelling ? In t ransmedia storytelling , content becomes invasive and fully permeates the audience's lifestyle. ...
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