Showing posts with label
innovation
.
Show all posts
Showing posts with label
innovation
.
Show all posts
Thursday, 7 May 2015
PROTOTYPE THE FUTURE
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The Internet’s dominant role in our lives means that it has become more than just an optional enhancement t...
Tuesday, 28 February 2012
✔ COCA-COLA 2020 - FROM CREATIVE TO CONTENT
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Coca-Cola here defines their strategic road map moving forwards. This a response to the widespread recognit ion in the industry that ...
Wednesday, 18 August 2010
Integrating Experiential and Social Marketing – The magic of Coca-Cola’s “Village” Experience
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The term Experience Economy was first described in a book published in 1999 by B. Joseph Pine II and James H. Gilmore . The author’s argu...
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