It’s clear that we live in a fast moving, hyper-transparent and digitized age. On all levels. Rapid change is the key defining r...

The SoDA Report (Volume 2, 2013) from SoDA

Gamification is the use of game-thinking and game mechanics in order to engage users, improve and enhance the user engagement, experienc...

--> Do you remember when you first used Facebook?  Think back if you will to those pre-IPO days when you (the empowered user,) could ...

Here are our tried and true methods for achieving highest keyword ranking on search engines: Use your chosen keywords often (bu...

For any conversation to be a success, you need some understanding of the people taking part. In social media, the majority of con...

News of Kodak’s demise in January saw even the most dispassionate publications turn to the warm filters of nostalgia to cover the...

It is often said that a mobile screen is too small to be worth spending advertising budget on. But it's not about absolute size, it...

Who doesn’t want to shoot an ice cream truck with an M249-SAW machine gun!?  Admittedly this is not a synopsis that we ever expected to ...

If you watch ‘Californication’ or ‘Sex and the City’ for example, characters seem to find sexual partners wherever they turn, f...