Showing posts with label
religion and branding
.
Show all posts
Showing posts with label
religion and branding
.
Show all posts
Thursday, 19 November 2009
Building a Participatory Brand that transcends Commerce
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The Client Ask At the beginning of (almost) every client engagement (for the past fifteen years) when we ask clients (high-level) what they’...
Monday, 26 October 2009
Advanced Brand Strategy - Taking a Page from Organised Religion
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Want to build a brand that stands the test of time? Take a page from organised religion. Notable brands and religions have a lot more in...
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