Thursday, 15 April 2010
Nestle weighs in on Greenpeace Controversy - Facebook
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By Erik Sass Let this be a lesson for every big company that uses social media: it's better not to behave like a petulant teenager when...
Wednesday, 14 April 2010
Understanding Twitter's Promoted Tweets
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Twitter ranks as one of the most popular tools on the Internet. Over the years, they've resisted introducing a traditional Web adver...
Thursday, 8 April 2010
SOCIAL MEDIA IN 2012 - TRENDS + PREDICTIONS
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Note: These predictions are by Freddie Laker, Director of Digital Strategy at SapientNitro . SOCIAL MEDIA IN 2012 - Ultimately, share...
The Cult of “ME” - Narcissism and Social Media
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Freud and others believed a reasonable amount of healthy narcissism allowed an individual's perception of his needs to be balanced in...
Tuesday, 6 April 2010
SOCIAL MEDIA ADOPTION - YOU CAN’T GET A LITTLE BIT PREGNANT
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We get the same question over and over again from clients and prospects alike. "What if we get involved in Social Media and people...
TAKE CONTROL OF YOUR BRAND ON TWITTER
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Digital Agency Razorfish has developed recommendation’s to help marketers take control of their brands on Twitter and establish a success...
Monday, 5 April 2010
Facebook versus the United States: A study in Demographics
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Thursday, 25 March 2010
Nestle’s “Jesus” Kit-Kat: Viral Magic
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Multiple “Jesus” sightings (in inanimate objects) had occurred in rapid succession in the Netherlands with growing coverage in the news. ...
Wednesday, 24 March 2010
Greenpeace stages planned attack on Nestle's Facebook Page
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Another brand crisis is making headlines. First Tiger Woods, then Seaworld, and now a favorite snack-food maker, Nestle. This time, th...
Friday, 19 March 2010
COMCAST TOWN -Equal parts Second Life and Social Gaming with a dash of product placement.
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Comcast Town is Goodby’s fun Sims-style (isometric view) game experience that allows users to choose a neighborhood and build their ow...
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