This year’s reindeer pre-Christmas promotion on has been designed in 11 languages for 68 markets.   Lufthansa developed an addictive Farm ...

Designed to drive foot traffic and reward customers for visiting  700 McCafés each day running up to Christmas, McDonald's latest campa...

Gap is including an "Add to Foursquare" button to their banner ads that sends a discount coupon to the user...

The digital age has brought about consumers that are no longer passive receivers of brand messaging (if they have ever b...

With so many different marketing, advertising and PR channels out there, it’s becoming harder and harder to be heard above the din.  The num...

T-Mobile is using their "Life's for Sharing" YouTube channel to spread the word on their new campaign. Their viral ...

As a tribute to some of our favourite past digital campaigns that disrupted the status quo, we've compiled the following.  Note that th...

The holiday tradition of donating to The Salvation Army kettles is spreading to social networking sites. This year people can cre...

The New York Marathon is the largest event of its kind in the world.  With nearly 50,000 participants and literally millions of fans cheeri...