Friday, 17 June 2011
SOCIAL MEDIA CASE STUDIES [GB_V43.0]
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American Express, PepsiCo, and Disney share how they're using location-based services to connect with their fans. - Inc. Technology ...
Tuesday, 14 June 2011
Pushing the Ad industry to invest in Passion and Ideas
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In the new advertising and marketing economy, it’s a shame to let all that talent and creativity to be directed solely by the client. In t...
Monday, 13 June 2011
The 'Atavist' (and the future of original nonfiction and narrative journalism)
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Atavist is a term meaning “the reappearance of a characteristic in an organism after several generations of absence”. In this case, we...
Sunday, 12 June 2011
The Evolution of Transmedia Storytelling
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What’s transmedia storytelling ? In t ransmedia storytelling , content becomes invasive and fully permeates the audience's lifestyle. ...
Wednesday, 8 June 2011
SharePoint® and the Social Intranet
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Microsoft SharePoint is a powerful enterprise solution and platform that is designed to be very flexible. It offers solutions to many b...
Thursday, 2 June 2011
SOCIAL MEDIA CASE STUDIES [GB_V42.0]
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Sony Ericsson is giving away tickets to the Uefa Champions League final game in London to fans that check in at designated locations on Fou...
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