Goodbuzz
Wednesday, 16 May 2012

SOCIAL MEDIA CASE STUDIES [GB_V76.0]

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American Express' outline how they are marketing to fans using Facebook, Foursquare, and Twitter -   Ad Age CBS has la...
Wednesday, 2 May 2012

SOCIAL TV AND THE SECOND-SCREEN EXPERIENCE

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If approximately 86% ofpeople (who use mobile Internet) use their phones or secondary devices whilewatching TV - it stems to rea...
Wednesday, 25 April 2012

ARCHITECT A BRAND PEOPLE LOVE

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Getting people to love your brand is no small task.  It takes meticulous planning, an innovative strategy and artful execution.  ...
Tuesday, 10 April 2012

USING CROWDSOURCING TO BE MORE SOCIAL

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Two recent crowdsourcing initiatives have shown different ways in which businesses can become more social, opening up previously ...

The Goodbuzz Difference

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Thought leadership - We repeatedly demonstrate our competence by articulating precisely why certain media attract and engage.  T...
Monday, 9 April 2012

SOCIAL MEDIA CASE STUDIES [GB_V75.0]

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Kraft Foods ' Oreo brand is celebrating its 100th birthday on Facebook and Twitter by encouraging fans to submit personal vid...
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