Connect - Cultivate - Convert | A Model For The New Marketing Paradigm
This deck reflects an attempt to present a simple to consume and
communicate model of how to approach the complex new marketing
environment. Of course many experienced marketers will know much of what
is contained here, but they may not have a simple way to think about it
holistically, or more importantly to communicate to those less
sophisticated than themselves. With that in mind we offer up Connect,
Cultivate and Convert, a model for the new marketing.