Esurance is holding a contest on their
Facebook page for a chance to be their social media correspondent at SXSW - International Business Times
American Airlines is announcing their new branding
which includes tablets for flight attendants with the hashtag #newAmerican - Web Ink Now
Dodge has created a Dodge Dart registry
that lets fans ask friends and family on Facebook and Twitter to fund their
purchase - Examiner
Kraft Foods is kicking off their new Facebook
campaign for their Capri Sun brand that gives moms daily tips for keeping their
kids active - MediaPost
The Coca-Cola Company is making a social game out
of their Super Bowl ad on Facebook that asks fans to help decide which of three
teams will reach a Coca-Cola bottle first - Ad Age
Stacey Howe, head of
digital brand marketing for New Balance, explains their "scalpels
approach versus a shotgun approach" to social media - Digiday
Papa Johns is offering a free pizza to all of
their fans who correctly guess the outcome of the Super Bowl's coin toss on
their Facebook page - Facebook
EMC explains the social component to their members'
experience that rewards members with badges for their engagement - BtoB Online
Ciroc Vodka talks about how their content
distinguishes them from a crowded market - Digiday
Roxy is asking their fans to share how
they challenge themselves to live a unique life using #ROXYDARES for a chance
to win a trip with professional athletes - Roxy Blog
.jpg)
NOTE:
FOR MORE ARTICLES AND POSTS FROM THE LAST WEEK PLEASE VISIT US ON TWITTER @GOODBUZZ. IF
YOU HAVE INFO, ARTICLES, CASE STUDIES, OR OTHER EXAMPLES OF (TTL) PARTICIPATORY
MARKETING BLISS - PLEASE FEEL FREE TO EITHER POST VIA FACEBOOK OR
SEND VIA E-MAIL AND
WE’LL TAKE CARE OF IT FOR YOU. ;) PLEASE IDENTIFY IF YOU FIND A DEAD LINK (AS
THEY WERE ALL LIVE AT THE TIME OF THIS POSTING)
