Tuesday, Feb. 19th, 2013 EST | Toronto, Ontario
Since 2008, Social media
agency Goodbuzz Inc. (“Goodbuzz”) has primarily focused on earned and owned
media, but the company feels that - as the lines between paid, earned, and
owned Facebook media are becoming blurred, it’s time to expand its offerings.
Goodbuzz Inc. today announced that it
is offering support for companies who plan to pay for advertising on Facebook
and other social media sites.
Goodbuzz is mainly known
for its strategic and creative work with owned and earned media. The company has worked with many notable
brands ranging from the PGA’s Rickie Fowler, Time Magazine’s Top 100 Most
Influential Martin Lindstrom, to Swiss Chalet, Molson, and the Conservative Party of Canada. With this new
service offering, Goodbuzz feels that it is uniquely positioned to optimize paid
social advertising for Canadian brands.
The
company notes that this new service will help marketers deal with the
convergence between owned, paid, and earned media on Facebook and other sites —
such as when Facebook asks a brand to
promote posts instead of just simply buying an ad. Goodbuzz will also provide support
for planning and purchasing advertising on Facebook, Twitter, LinkedIn, Tumblr, Pinterest,
and many others.
Goodbuzz continue to successfully
compete head-to-head against general media agencies because of its unique
positioning, expertise, and a more evolved approach to social engagement.
If your brand is
interested in taking paid social media to the next level we guarantee results.
If you have any questions or would like to understand how Goodbuzz can work
with your brand to achieve higher ROI on social platforms – contact President, Andrew Giles today.
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